arena | July 1, 2013
What is word-of-mouth marketing (WOMM)? WOMM is all about people wanting to share their positive experiences with your products/services with their friends and colleagues. Harnessing word of mouth is one of the most important promotional efforts that you can make. Studies have shown that consumers value what they learn from their families, friends, and colleagues […]
arena | June 7, 2013
Would you like to give your trade show booth a custom look, without adding too much to your budget? Dimensional lettering is an excellent option. The extra depth that 3D lettering adds can be just what your logo needs to bring your company’s name to life. These signs always look professional, and they give your […]
arena | June 1, 2013
Companies spend so much time pre-trade show adding detail to attract attendees, but once the show is over they forget to follow up with those attendees. Following up after a trade show is the first thing you need to do if you want to close a sale. E-mail marketing is one of the best ways […]