arena | October 7, 2013
When it comes to advertising your trade show exhibit, one of the most powerful tools is the trade show directory. Here you have the opportunity to be in front of every single visitor to the expo. Below are four pointers to help you make the best use of this marketing vehicle to draw people into […]
arena | September 24, 2013
Creating a positive, fun, and reinforcing environment should be management’s responsibility. Management can create such an environment by using a variety of rewards to recognize the trade show booths accomplishments, such as reaching exhibiting goals, placing new orders, and getting quality qualified leads. Rewards can range from personal thank-you’s to gift certificates for local […]
arena | September 12, 2013
IDF San Francisco has come to an end. The attendance for the event at Moscone West hit record highs. The conference kicked off with Intel’s new CEO Brian Krzanich and new President Renee James announcement of Intel’s plans for the rest of 2013.
They showcased their new products and discussed their plans for the future […]
arena | September 9, 2013
According to trade show research, after booth size and product interest, live presentations are the third most important reason that people remember a trade show booth. Any form of live presentation, such as a stage presentation, theatrical skit, magician, game show, mimes, puppets, robots, or singers, can attract a throng of visitors to your exhibit. […]
arena | September 2, 2013
Expanding your Trade Show presence internationally? Exhibiting internationally can be very intimidating. Check out Exhibitor Magazine’s international survival guide, and learn all about what successful exhibitors are doing.
Read the full article here: International Exhibiting Guide
