arena | September 12, 2013
IDF San Francisco has come to an end. The attendance for the event at Moscone West hit record highs. The conference kicked off with Intel’s new CEO Brian Krzanich and new President Renee James announcement of Intel’s plans for the rest of 2013.
They showcased their new products and discussed their plans for the future […]
arena | September 2, 2013
Expanding your Trade Show presence internationally? Exhibiting internationally can be very intimidating. Check out Exhibitor Magazine’s international survival guide, and learn all about what successful exhibitors are doing.
Read the full article here: International Exhibiting Guide
arena | August 30, 2013
Make sure the graphics in your trade show booth are interesting, even life-size or larger than life, to really grab attention. Keep copy to an absolute minimum, despite what the boss wants! Very few visitors take the time to read in the hustle and bustle of a trade show environment. Pictures paint a thousand words. […]
arena | August 12, 2013
To be a contender in the global marketplace and establish vanguard positioning, you have to be out there come rain or shine. And a good trade show booth is an essential marketing strategy when it comes to visibility. Exhibiting demonstrates that you’re a serious player in the industry. However tough, it’s important to keep trade […]
arena | August 12, 2013
Since the future of all companies lies in keeping customers happy, think of ways to elevate yourself above the competition compared to all of the other trade show exhibits. Consider the following:
What can you give customers that they cannot get elsewhere?
What can you do to follow up and thank people, even when […]